From/De: Activision

Industry Veterans Join Forces With Twistory Studio and Activision to Create Singularity(TM) Based Comic Book

–David Atchison, Davide Fabbri, and Christopher ‘mink’ Morrison Also Scheduled to Appear at Annual San Diego Comic-Con

SANTA MONICA, Calif., July 21, 2009 /PRNewswire-FirstCall via COMTEX News Network/ — Activision Publishing Inc. (Nasdaq: ATVI) is teaming with an all-star cast to create the first graphic novel of Raven’s upcoming first person action-title, Singularity(TM). In collaboration with Twistory Studios and Image Publishing, industry veterans David Atchinson, of the Occult Times Taskforce, Davide Fabbri, with credits from Heavy Metal and Dark Horse’s Star Wars, Christopher “mink” Morrison, whose narrative works include, Dust, 13 Chambers and Dark Horse’s upcoming Shinjuku with Yoshitaka Amano, and Tom Mandrake, a renowned artist of Batman and The Punisher, will tell the story of the shadowy events, which occurred off the Russian Peninsula, that unraveled time as we know it and ultimately led to the Singularity. The single issue graphic novel will be available following the launch of Singularity the game.

Atchinson, Fabbri and Morrison will be on-hand at this year’s San Diego Comic Con, on July 23 – July 26, and available at select times in Activision’s booth #5001 for autographs and photographs. For more information visit www.singularity-thegame.com.

In Singularity, time is both your greatest enemy and your deadliest weapon. As players attempt to unravel a deadly Cold War conspiracy that has fractured the fabric of time itself, they must fight their way through an ever-shifting environment occupied by Russian mercenaries and time-ravaged creatures. Singularity will be released in early 2010 on Xbox 360, PS3 and PC and has not yet been rated by the ESRB.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, Russia, Japan, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as “outlook,” “will,” “could,” “would,” “might,” “remains,” “to be,” “plans,” “believes,” “may,” “expects,” “intends,” “anticipates,” “estimate,” future,” “plan,” “positioned,” “potential,” “project,” “remain,” “scheduled,” “set to,” “subject to,” “upcoming” and similar expressions to identify forward-looking statements. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing’s titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing’s ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing’s products, adoption rate and availability of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, litigation against Activision Publishing, maintenance of relationships with key personnel, customers, vendors, licensees, licensors and third-party developers, counterparty risks relating to customers, licensees, licensors and manufacturers, domestic and international economic, financial and political conditions and policies, foreign exchange rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, Activision Blizzard’s success in completing the integration of the operations of Activision Publishing and Vivendi Games in a timely manner, or at all, and the combined company’s ability to realize the anticipated benefits and synergies of the transaction to the extent, or in the timeframe, anticipated, and the other factors identified in the risk factors section of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

(C) 2009 Activision Publishing, Inc. Activision is a registered trademark and Singularity is a trademark of Activision Publishing, Inc. All rights reserved.

SOURCE Activision Publishing, Inc.

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