From/De: Sony Computer Entertainment
Sony Computer Entertainment America supports Alli Dew Tour its fifth year
Sony Computer Entertainment America (SCEA) today announced its fifth year of aligning with the Alli Dew Tour, the world’s premier season-long action sports tour, to reinforce their commitment to the action sports community and to offer new interactive activities to engage fans. The five-city tour kicked off in Chicago, IL on June 26 and will wrap at the PlayStation® Pro in Orlando, FL on October 18.
As part of SCEA’s dedication to promoting action sports, the top “PlayStation Pro Moments” from each event will be selected and the videos will be featured on allisports.com/playstation for consumers to vote on their favorite. For each tour stop, PlayStation will announce a “Pro Moment” winner who will receive $5000 along with a PLAYSTATION®3 (PS3™) system and additional prizes.
Throughout the tour, PlayStation will provide fans a chance to be part of the action through hands-on challenges and access to the latest PS3 and PSP®(PlayStation® Portable) games . Each stop will feature either the award-winning PlayStation Experience Truck or the PlayStation Patrol Truck. Select stops will also provide attendees exclusive gameplay to games prior to their launch, including highly anticipated UNCHARTED 2: Among Thieves™, MotorStorm® Pacific Rift, and Fat Princess, as well as popular games like inFAMOUS, MLB® 09: The Show™, SingStar® and Rag Doll Kung Fu™ Fists of Plastic.
Qualified fans also get a chance to compete in the PlayStation “Play The Pros” competition where they will face off against select pro athletes on PlayStation games to win cool PlayStation prizes. “Play The Pros” athletes this year include BMX superstars Daniel Dhers & Anthony Napolitan, veteran skater Neal Hendrix, and rising skate star Chaz Ortiz. In addition, a dedicated PSP zone will showcase the new Rock Band™ Unplugged and Gran Turismo™ PSP game, alongside a daily PSP competition for a chance to win a PSP 3000 system and games.
At the final stop of this year’s Alli Dew Tour, an award will be given to the “PlayStation Player of the Year,” to recognize the pro athlete that best represents themselves both within and outside the action sports community. On behalf of the winner, PlayStation will donate $5,000 to the Athlete Recovery Fund (www.athleterecoveryfund.com), a non-profit that provides professional action sports athletes with financial support after severe injuries.
Other tour stops include:
TD Banknorth Garden
July 24 – 25, 2009
August 13 – 16, 2009
Salt Lake City, Utah
September 17 – 20, 2009
October 15 – 18, 2009
Tickets are available for purchase at Ticketmaster.com. More information for the Alli Dew Tour can be found at http://www.allisports.com/tours/dew-tour.