BlizzCon 2009

BlizzCon(R) 2009 Announced

Blizzard Entertainment^(R) Gaming Celebration to Return to Anaheim Convention Center on August 21-22

IRVINE, Calif., Feb 17, 2009 (BUSINESS WIRE) — Blizzard Entertainment, Inc. today announced plans for its fourth BlizzCon^(R) gaming convention, to be held at the Anaheim Convention Center in Anaheim, California on Friday, August 21 and Saturday, August 22. BlizzCon is a celebration of the global player communities surrounding Blizzard Entertainment^(R)‘s Warcraft^(R), StarCraft^(R), and Diablo^(R) universes. In response to the festival’s increasing popularity, this year’s event has been expanded from three convention halls to four.

“We’ve been amazed by the incredible response to each of our previous BlizzCon events,” said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. “We’re pleased to be bringing the convention back to Anaheim this year, and we look forward to this new opportunity to meet Blizzard gamers from around the world.”

BlizzCon will offer a wide variety of activities throughout the two-day event. In addition to serving as a gathering place for Blizzard Entertainment gaming communities, attendees will be able to enjoy:

• Hands-on play time with upcoming Blizzard Entertainment games
• Discussion panels with Blizzard Entertainment developers
• Competitive and casual tournaments for players to showcase their talents
• Community contests with great prizes
• Commemorative merchandise based on Blizzard Entertainment’s game universes
• A silent auction
• More exciting activities and attractions to be announced

Further details, including ticket availability and pricing, will be announced on the official BlizzCon website, www.blizzcon.com, as the event draws closer.

To keep pace with the continued growth of World of Warcraft as well as development on other Blizzard Entertainment games, the company is currently hiring for numerous open positions. More information on available career opportunities can be found at www.blizzard.com/jobs.

About Blizzard Entertainment, Inc.

Best known for blockbuster hits including World of Warcraft^(R) and the Warcraft^(R), StarCraft^(R), and Diablo^(R) series, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard (NASDAQ:ATVI), is a premier developer and publisher of entertainment software renowned for creating some of the industry’s most critically acclaimed games. Blizzard Entertainment’s track record includes eleven #1-selling games and multiple Game of the Year awards. The company’s online-gaming service, Battle.net^(R), is one of the largest in the world, with millions of active users.