From/De: Digital River
Digital River Signs Game Publisher THQ
Supports U.S. digital sales of THQ’s popular PC games via company’s online store
MINNEAPOLIS –(Business Wire)– Nov 04, 2009 Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, announced that it has signed THQ Inc. as a client. As part of an e-commerce agreement between the companies, Digital River is hosting and managing a THQ online store, located at https://store.thq.com/. The new U.S. store supports digital download sales of THQ’s PC games, including popular titles such as Warhammer® 40,000™: Dawn of War® II and Red Faction®: Guerrilla™. THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software.
“Our proven e-commerce infrastructure and portfolio of best-in-class technologies and services are designed to help publishers build relationships, drive traffic and generate revenues,” said Jeff Hemenway, group vice president of games for Digital River. “Using our world-class e-commerce solution, more game publishers, like THQ, are diversifying and growing their revenue streams while catering to the increasing consumer demand for both direct and digital purchase options.”
For immediate game play, PC gamers can easily purchase and download THQ’s action, strategy and family PC games directly from the THQ online store. The entire store, which operates using a Digital River® e-commerce solution, is branded for THQ and helps the publisher build and maintain the strength of its brand across its U.S. consumer base. For the store, Digital River is utilizing its merchandising tools to help drive average revenue per user as well as processing transactions, serving PC game downloads, and supporting related customer service and fraud prevention screening.
“By marketing and selling our PC games through the THQ store, we can take advantage of the expanding popularity of online purchasing and downloading among gamers,” said Adrienne Lauer, THQ’s national sales director, market development. “Working with Digital River enables us to not only provide a consistent and reliable purchasing experience, but also concentrate on developing leading games rather than the complexities of running a 24X7 e-commerce operation.”
About THQ
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products may be found at www.thq.com.
About Digital River, Inc.
Digital River, Inc., a leading provider of global e-commerce solutions, builds and manages online businesses for software and game publishers, consumer electronics manufacturers, distributors, online retailers and affiliates. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud management, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices across the U.S., Asia, Europe and South America. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call +1 952-253-1234.
Forward-looking Statement
In addition to the historical information contained herein, this press release contains forward-looking statements, such as statements containing the words, “will,” “plans,” “intends,” “expects,” and similar words. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company, or industry results, to differ materially from those expressed or implied by such forward-looking statements. Such factors include, among others: the Company’s operating history and variability of operating results; competition in the electronic commerce market; the ability of the Company to support the online sales of THQ products; the market’s acceptance of such offerings; and other risk factors referenced in the Company’s public filings with the Securities and Exchange Commission.
Digital River is a registered trademark of Digital River, Inc. THQ, Red Faction Guerrilla and their respective logos are trademarks and/or registered trademarks of THQ Inc. Games Workshop, Warhammer, Warhammer 40,000, Warhammer 40,000: Dawn of War II, the foregoing marks’ respective logos, and all associated marks, logos, places, names, creatures, races and race insignia/devices/logos/symbols, vehicles, locations, weapons, units and unit insignia, characters, products, illustrations and images are either ®, ™ and/or © Games Workshop Ltd 2000-2009. Used under license. All Rights Reserved. All other company and product names are trademarks, registrations or copyrights of their respective owners.
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