
A new page on the EA website shows countdown clock in order to officially announce a new Need For Speed game tomorrow. While the page does not show any information, what can only be seen besides the countdown is a NFS logo.
The countdown will end at 9am EST / 6am PST on August 14, less than a week before the start of Gamescom on August 20.
EA previously confirmed the arrival of a NFS title to be launched before the end of March 2020.
The previous NSF game, Payback, was launched in December 2017 and received average-to-mixed reviews.
[Source]: GameSpot: New Need For Speed Game Reveal Coming Very Soon.
[Archive]: EA: NFS Countdown.