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Games

Mobile Gaming USA: The mobile gaming industry and its challenges | La industria de los juegos móviles y sus desafíos

Alberto Saldamando
Last updated: March 6, 2013 9:17 PM
By Alberto Saldamando
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max rollinger mobile gaming usa 001
Mobile Gaming USA – Max Rollinger

[EN]: Mobile gaming in on the rise, but that does not stop the many challenges that mobile game developers are facing now working on a multitude of titles. Mobile gaming, a $9 billion industry as of last year, keeps growing, according to the Newzoo research firm. In this 4+-minute video, you’ll see Peter Warman (Newzoo CEO), Oscar Clark (Evangelist at Everyplay Appifier), Max Rollinger (Director at Mobile Gaming USA), Christine Lee (Business Dev Lead at Chartboost North America) and Chirs Ulm (CEO at Appy Entertainment) share theire views about the challenges in the industry such as increasing costs of marketing, app discoverability and monetization.

Mobile Gaming USA West will feature many more speakers sharing their input on May 14-15 in San Francisco. For more info, visit www.mobilegamingusa.com.

[ES]: Los juegos móviles en el lugar, pero eso no impide que los varios desafíos a los que se enfrentan los desarrolladores de juegos móviles ahora trabajando en una gran cantidad de títulos. Los juegos móviles, una industria de $9 mil millones el año pasado, sigue creciendo, según la firma de investigación Newzoo . En este vídeo de más de 4 minutos, podrán ver a Peter Warman (jefe ejecutivo de Newzoo) , Oscar Clark (evangelizador de Everyplay Appifier), Max Rollinger (Director de Mobile Gaming USA), Christine Lee (jefe de desarrollo de negocios en Chartboost América del Norte) y Chirs Ulm (jefe ejecutivo de Appy Entertainment) comparten sus puntos de vista acerca de los desafíos en la industria tales como el aumento de los costos de comercialización, descubrimiento de apps, y monetización.

Mobile Gaming USA Oeste presentará a varios oradores más compartiendo su input del 14 al 15 de mayo en San Francisco. Para más información, visiten www.mobilegamingusa.com.

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TAGGED:[a]list Summitapp discoverabilityAppy EntertainmentChartboostdescubrimiento de appsjuegos móvilesmarketingmobile gamesMobile Gaming USAmonetizaciónmonetizationNewzooVeryplay Appifier

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ByAlberto Saldamando
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Alberto is the Founder and Editor-in-Chief of ElMundoTech.com and Freelance Writer/Blogger focused on Tech, Games, Internet, Electronic Devices, Anime & Manga, Space, and other related topics since 2006. エル·ムンド·テク.
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